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Google Ads Conversions

Printed From: Forum
Category: RomanCart
Forum Name: Integration
Forum Description: If you need help using RomanCart in your own website, post here.
Printed Date: 28 May 2023 at 9:43pm

Topic: Google Ads Conversions
Posted By: dublevay
Subject: Google Ads Conversions
Date Posted: 25 February 2021 at 8:48pm

Am trying to get Google Ads conversions working properly with RomanCart. The guidance on the RomanCart portal seems a little out of date to be honest.

It says:

Enter your google conversion id below to begin conversion tracking.
To get this ID, on Google Adwords:
Click on 'Conversion Tracking'
'Get Conversion Page Code'
Tick 'Purchase/sale'
Click 'Continue'
Click 'Continue'
You will then see the value in the javascript in the text box as google_conversion_id
Copy this value into the box below. (You might need to paste it into a text editor such as notepad first)
Finally, Click on 'Continue'.

Those instructions do not seem applicable anymore.

Anyway - if I dig through the conversion dialogue on Google Ads, I can find my 9-digit number (I'll substitute it with 123456789 below). But going a little further through I find codes of this format...

AW-123456789/a1b2c3d4e5f6g7h8i9j0 ... one for page load, and one for click.

What exactly should I be typing into the RomanCart google_conversion_id box please?

Also, on my ASPX website, I have added the following code to MasterPage.master - just before </head>. Is it correct?

    <!-- Global site tag (gtag.js) - Google Ads: 123456789 -->
    <script async src="" rel="nofollow -" ></script>
      window.dataLayer = window.dataLayer || [];
      function gtag(){dataLayer.push(arguments);}
      gtag('js', new Date());

      gtag('config', 'AW-123456789');

Many thanks


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