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Google Ads Conversions

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dublevay View Drop Down
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Joined: 19 August 2013
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Post Options Post Options   Thanks (0) Thanks(0)   Quote dublevay Quote  Post ReplyReply Direct Link To This Post Topic: Google Ads Conversions
    Posted: 25 February 2021 at 8:48pm
Hi

Am trying to get Google Ads conversions working properly with RomanCart. The guidance on the RomanCart portal seems a little out of date to be honest.

It says:

Enter your google conversion id below to begin conversion tracking.
To get this ID, on Google Adwords:
Click on 'Conversion Tracking'
'Get Conversion Page Code'
Tick 'Purchase/sale'
Click 'Continue'
Click 'Continue'
You will then see the value in the javascript in the text box as google_conversion_id
Copy this value into the box below. (You might need to paste it into a text editor such as notepad first)
Finally, Click on 'Continue'.

Those instructions do not seem applicable anymore.

Anyway - if I dig through the conversion dialogue on Google Ads, I can find my 9-digit number (I'll substitute it with 123456789 below). But going a little further through I find codes of this format...

AW-123456789/a1b2c3d4e5f6g7h8i9j0 ... one for page load, and one for click.

What exactly should I be typing into the RomanCart google_conversion_id box please?

Also, on my ASPX website, I have added the following code to MasterPage.master - just before </head>. Is it correct?

    <!-- Global site tag (gtag.js) - Google Ads: 123456789 -->
    <script async src="https://www.googletagmanager.com/gtag/js?id=AW-123456789"></script>
    <script>
      window.dataLayer = window.dataLayer || [];
      function gtag(){dataLayer.push(arguments);}
      gtag('js', new Date());

      gtag('config', 'AW-123456789');
    </script>

Many thanks

John

Edited by dublevay - 25 February 2021 at 8:49pm
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